- Κωδικός / Course Code: ISM531
- ECTS: 10
- Τρόποι Αξιολόγησης / Assessment: 2 assignments (40%), interactive activities (10%), final exam (50%)
- Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (εαρινό ή χειμερινό)/ Semi-annual (Fall or Spring)
- Κόστος/ Tuition Fees: €
- Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate
- Αναλυτική πληροφόρηση: ISM531_-_Shipping_Strategy_and_Management_-_ECTS_EN.pdf
The module ISM531 – Shipping Strategy and Management offers an in-depth exploration of advanced management and strategic practices uniquely tailored to the maritime industry, with specific focus on the dry bulk, tanker, and liner markets. Through this module, students will gain a robust understanding of fundamental management concepts and strategic principles necessary for leading and managing shipping companies in today’s highly competitive and globalized market. The curriculum emphasises key elements such as planning, organizing, staffing, delegating, and controlling, all within the distinct context of maritime operations.
Structured around practical applications, this module enables students to develop, apply, and evaluate strategies that align with a company’s vision, mission, and strategic goals. In addition to examining the strategic process and differentiating between business and corporate strategies, students will learn to formulate value propositions for maritime product-market domains, create actionable vision and mission statements, and establish comprehensive performance measurement systems. By engaging with real-world shipping industry scenarios, students will cultivate the skills needed to apply leadership and entrepreneurial concepts to maritime challenges, measure organizational performance, and evaluate the effectiveness of strategic initiatives, thus preparing them for impactful roles in the global shipping industry.


