• Κωδικός / Course Code: ΕΝΔ701A
• ECTS: 15
• Τρόποι Αξιολόγησης / Assessment: Weekly Work / Intermediate Progress Report
• Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (χειμερινό) / Semi-annual (fall)
• Κόστος/ Tuition Fees: 900 euro
• Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate
• Προαπαιτούμενα/ Prerequisites: ΕΝΔ511, ΕΝΔ512, ΕΝΔ513, ΕΝΔ521, ΕΝΔ522, ΕΝΔ523 or ΕΝΔ524
• Αναλυτική πληροφόρηση: END701A.eng_11.2023.pdf

During the second year of their studies (on full-time enrolment or when at least the prerequisite Thematic Units are completed), students can choose to write a Master’s Thesis. The thesis consists of two modules, ΕΝΔ701Α and ΕΝΔ701Β.

The research subject falls within the topics covered by the Thematic Units of the MA in "Communication and New Journalism ". In order to write a thesis, students should follow the procedure outlined below: 

1. Based on their obligations, research interests and a topic, students discuss with the Academic Coordinator about the thesis. After the finalization of the subject, the Academic Coordinator discusses with adjunct faculty members of the Program to make sure who would be the right person to supervise the thesis.

2. Submission of the Master's Thesis Topic Statement Form (APKY63) to the member of the Academic or Adjunct Faculty interested in supervising the proposed dissertation.

3. If APKY63 is accepted by the supervisor, then it must be forwarded to the Academic Coordinator of the Program for final approval, as well as to the Program secretariat.

It should be noted that if all of the above are not completed at least one month before the registrations for the next semester, the student will not be able to enrol in Master’s Thesis and will have to enrol in two of the remaining elective courses of the 3rd semester of studies.

During the first part of the Thesis, the student is required to complete form APKY157. This form serves as an interim progress report of the Thesis, with a length of 5,000-6,000 words, and describes the objectives as finalized in form APKY63, the main points of development of the topic, the evolution of research questions, etc. The form is uploaded on the eclass platform and must be signed by both the student and the Thesis supervisor. The first part of the Thesis is evaluated by the supervisor, with a Pass or Fail.

During the second part of the dissertation, the writing is completed and the dissertation is presented by the student in front of a three-member committee which decides on the final grade of the Master’s Thesis.

• Κωδικός / Course Code: ΕΝΔ696
• ECTS: 5
• Τρόποι Αξιολόγησης / Assessment:

  .

• Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (εαρινό ή χειμερινό)/ Semi-annual (Fall or Spring)
• Κόστος/ Tuition Fees: .
• Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate

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• Κωδικός / Course Code: ΕΝΔ695
• ECTS: 5
• Τρόποι Αξιολόγησης / Assessment:

  .

• Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (εαρινό ή χειμερινό)/ Semi-annual (Fall or Spring)
• Κόστος/ Tuition Fees: .
• Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate

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• Κωδικός / Course Code: ΕΝΔ523
• ECTS: 10
• Τρόποι Αξιολόγησης / Assessment:

  Written Assignments: 30%, Activities: 20%, Final Exam: 50%

• Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (χειμερινό) / Semi-annual (fall)
• Κόστος/ Tuition Fees: 600 euro
• Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate
• Προαπαιτούμενα/ Prerequisites: ΕΝΔ511, ΕΝΔ512, ΕΝΔ513
• Αναλυτική πληροφόρηση: END523.eng_11.2023.pdf

The aim of this module is to train students in the methodology and the techniques of Strategic Communication, rendering them self-reliant professionals in the different fields of applied communication. More specifically, it aims to equip students with valuable knowledge and a set of fundamental skills and abilities, which will help them craft integrated strategic communication plans for the different contexts of applied communication. Its main aim is based on the need for a sound, systematic and multidimensional study of contemporary challenges in the field of communication and their effective management through communication.

The Key Topics of this Module provide students with a general overview of the basic theories, methodologies and techniques from the field of Strategic Communication. They cover all the stages of strategic communication planning, from the analysis of the existing situation to the definition of the communication problem, to segmentation, audience analysis and targeting, the adaptation of messages to them, media planning and scheduling, and managing one’s public presence on media, in political, cultural, and commercial communication.  Concurrently, emphasis is placed on the design, analysis and utilization of empirical research to relate topics of strategic communication with specific topics and current news topics.

With the use of printed and electronic material, new media and social networking, in the Module offered in the 1st year of study the following subjects are developed:

1. The concept of Strategic Planning and Strategic Communication: Basic Principles and Stages of Completing Communication Plans
2. The Importance of the Public in Strategic Communication
3. Media Planning / Strategies, Tactics and Action Plans
4. Image and Presence in the Public Relations
5. Implementation of Strategic Planning in Communication Policy
6. Implementation of Strategic Planning in Cultural Communication

The Module focuses on:

• Providing solid grounding for the need of strategic communication in the highly competitive modern environment
• Understanding the methodology and techniques of strategic communication in a diversity of applied contexts (commercial/corporate, political, cultural).
• Acquiring the necessary skills and abilities in designing an integrated strategic communication plan for diverse target audiences
• Becoming familiar with the techniques of audience segmentation, analysis and targeting

Crafting a Media Plan, leveraging the affordances of both online and offline media

• Κωδικός / Course Code: ΕΝΔ522
• ECTS: 10
• Τρόποι Αξιολόγησης / Assessment:

  Written Assignments: 30%, Activities: 20%, Final Exam: 50%

• Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (χειμερινό) / Semi-annual (fall)
• Κόστος/ Tuition Fees: 600 euro
• Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate
• Προαπαιτούμενα/ Prerequisites: ΕΝΔ511, ΕΝΔ512
• Αναλυτική πληροφόρηση: END522eng_11.2023.pdf

Aim of this module is to help students understand how "the message" affects the functioning of society. This message is being explored either as a construction of strategic communication or as one of “public discourse”, aiming to evaluate it and interpret it under terms of identity and under the notion of persuasion. Students are expected to use the methodological tools offered in the previous Units (511 and 512) and emphasize in the evaluation of the results. Since individuals are constantly receiving messages, for example from traditional and new Media or from strategic political discourse or marketing campaigns, this module aims to the operationalization and methodological use of theories, to explore the relationship between the message and influence.

The Units of this Module are the following:

1. Strategic Communication: "Interpreting the Message"

2. Identities Construction and Media

3. Persuasive Communication and Change of Attitudes

4. Power and Influence of the Media

5. Media and Power: Dialectics of Media and Political Communication.

Based on the aforementioned, this Module focuses on the:

• Acquisition of methodological skills for interpreting a message.
• Ways in which the Media constructs collective and social identities.
• Construction of a "persuasive" message and processes of influence.
• Perceived power of the media and their influence.
• Dialectics between media and political communication.
• Shifts of individual and collective attitudes as a result of the "persuasive” message.
• Interpretation and decoding of the students’ attitudes.

• Κωδικός / Course Code: ΕΝΔ521
• ECTS: 10
• Τρόποι Αξιολόγησης / Assessment:

  Written Assignments: 30%, Activities: 20%, Final Exam: 50%

• Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (χειμερινό) / Semi-annual (fall)
• Κόστος/ Tuition Fees: 600 euro
• Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate
• Προαπαιτούμενα/ Prerequisites: ΕΝΔ511
• Αναλυτική πληροφόρηση: END521.eng_11.2023.pdf

This module aims to assist students to recognise how social relations govern society and determine the function of the society and the hierarchical relations within it. Additionally, to offer a strong theoretical background that would assist students’ reflection on the evaluation of their personal perspectives about the Media. Those will serve as the background on which to develop specialised techniques and professional capacities in journalism and communication in the second year.

The Module focuses on the:

1. Sociology and the contemporary world
2. Social Psychology and the contemporary world
3. Cultural studies and the contemporary world
4. Semiotics and the contemporary world
5. Theory of sciences and the contemporary world
6. Public discourse and the contemporary world

• Κωδικός / Course Code: ΕΝΔ513
• ECTS: 10
• Τρόποι Αξιολόγησης / Assessment:

  Written Assignments: 30%, Activities: 20%, Final Exam: 50%

• Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (χειμερινό) / Semi-annual (fall)
• Κόστος/ Tuition Fees: 600 euro
• Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate
• Αναλυτική πληροφόρηση: END513.eng_11.2023.pdf

Aim of this module is to acquaint students with fundamental concepts, definitions, theories and debates about the contemporary field of communication and information, which are of critical important for both our private and most importantly our public lives. More specifically, the module ΕΝΔ513 aims at helping future professionals of communication and journalism become aware of their latent theories, modify them where needed and become reflective and critical practitioners in the communication arena. The module combines scientific sources from the fields of Communication and Media Theory, the Theory of News Framing/Frames, Storytelling, Media Effects, and the Sociology of New Media, as well as sources relevant to broader epistemological and methodological approaches, and aims to ground strategic thought in classical and contemporary theories, while it also provides functional knowledge for their application as much on the level of analysis, as on the level of design and implementation of applied communication techniques.

Six critical areas of scholarly inquiry and critical debate have been selected to make up this module, and they all reflect the intersection between the field of Communication and the field of Journalism. Communication (conceptualized in terms of its public character) has its own applied areas, which have as a rule economic and business rationality, closely related to the more general field of the Market. To what extent, does the Market and the field of Applied Communication put pressure on contemporary Journalism? What are the mechanisms that require frames to be used as powerful vehicles of meaning-making and reality-construction? How is the public narrative articulated in the context of digital communication, and what critical role does the context of digital media play in the function and the very nature of Journalism? What kind of media and news effects can we observe today and how can we conceptualize them? What are the challenges posed by New Media that directly affect the structure of Journalism and the way it is being practiced? The critical examination and analysis such key questions constitute the six Topics that comprise this module.

With the use of printed and electronic material, new media and social networking, in the Module offered in the 1st year of study the following subjects are developed:

1. The Grammar of Communication and Information: Central Mechanisms and Fundamental Procedures in the Functioning of Modern Media

2. “The function of frames in Communication and Journalism”
3. New Public Discourse and Storytelling in Journalism and Communication

4. Social media, communication and new Journalism: threat or synergy?

5. Journalistic Ethics and Ethics in the Digital Age

6. Modern technological challenges in the field of Communication and Journalism.

Τhe module focuses on:

• Acquainting students with the major research fields in Communication, Journalism and the function of Media, such as agenda-setting, frame-building, public opinion, media effects and the construction of reality.
• Examining the intersections between different social agents and factors within the fields of Communication and Journalism
• Contrasting and comparing and co-examining traditional and new media forms, processes and theories
• Illustrating the multifarious dynamics (technological, professional, social, and economic) that shape the contemporary ecosystem of information and communication

• Κωδικός / Course Code: ΕΝΔ512
• ECTS: 10
• Τρόποι Αξιολόγησης / Assessment:

  Written Assignments: 30%, Activities: 20%, Final Exam: 50%

• Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (χειμερινό) / Semi-annual (fall)
• Κόστος/ Tuition Fees: 600 euro
• Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate
• Αναλυτική πληροφόρηση: END512.eng_11.2023.pdf

Aim of this module is to guide the students to comprehend how the concept of the "message" is part of the wider functioning of a society. At the same time, this module offers a robust theoretical framework to test the correctness of his/her personal subjective theories regarding the Media and the necessary skills and different approaches. Thus, the student will be able to comprehend the advances of specialized technical and professional skills in journalism and applied communication in the second year of studies, but also to understand the concept of "active citizen" in media literacy. In addition, this module has a strong methodological orientation, providing students with the fundamental qualitative and quantitative tools to proceed with their dissertation, with the ambition that students who complete ENΔ511 and ENΔ512 will have a sound knowledge of the crucial parts of a dissertation or any research project: The process of writing a solid literature review, the formulation of research questions or hypotheses, the methodological tools, and the results.

This module functions as a bridge between the scientific knowledge offered by ΕΝΔ511 and ΕΝΔ521, as well as EΝΔ522 and the development of in-depth knowledge in the fields of applied communication and journalism. This bridging is accomplished by studying the "message", the ways it is constructed, where it aims at and which mechanisms it activates.

The Module focuses on the:

• Introduction to Research Methodology – Instrumentalization of theories and interpretation of results
• Technology and Society. Technological causality and sociocentric considerations
• Decision making: Political behavior as a process
• Investigating "Public Discourse". Content, Classification and Interpretation
• Understanding the "Other". The concept of Ethnocentrism

• Κωδικός / Course Code: ΕΝΔ511
• ECTS: 10
• Τρόποι Αξιολόγησης / Assessment:

  Written Assignments: 30%, Activities: 20%, Final Exam: 50%

• Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (χειμερινό) / Semi-annual (fall)
• Κόστος/ Tuition Fees: 600 euro
• Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate
• Αναλυτική πληροφόρηση: END511.eng_11.2023.pdf

This module aims to assist students to recognise how politics and power rule society and determines the hierarchical relations within it. Additionally, to offer a strong theoretical background that would assist students’ reflection on the evaluation of their personal perspectives about the Media. Those will serve as the background on which to develop specialised techniques and professional capacities in journalism and communication in the second year. Finally, it offers an introduction to academic research (including assessment of bibliographical information), critical thinking (focusing on the assessment and development of argumentation) and academic writing (with information on academic style and formation of bibliography).

The Module focuses on the:

1. Introduction to academic research
2. Philosophy and the contemporary world
3. Critical thinking and contemporary world
4. Political science and contemporary world
5. History and contemporary world
6. International relations and contemporary world
7. Political economy and contemporary world

• Κωδικός / Course Code: ΕΝΔ614
• ECTS: 15
• Τρόποι Αξιολόγησης / Assessment:

  Written Assignments: 30%, Activities: 20%, Final Exam: 50%

• Διάρκεια Φοίτησης/ Length of Study: Εξαμηνιαία (χειμερινό) / Semi-annual (fall)
• Κόστος/ Tuition Fees: 900 euro
• Επίπεδο Σπουδών/ Level: Μεταπτυχιακό/ Postgraduate
• Προαπαιτούμενα/ Prerequisites: ΕΝΔ511, ΕΝΔ512, ΕΝΔ513, ΕΝΔ521, ΕΝΔ522, ΕΝΔ524
• Αναλυτική πληροφόρηση: END614.eng_11.2023.pdf

The objective of the course is to introduce the students to modern, digital journalism. To prepare them to be able to work with comfort and proficiency in the online environment, ensuring the reliability that characterizes quality journalism.

This optional module goes deeper in what was learnt earlier but also offers new paths of knowledge. This is why it is the most technical of all, offering more ways of training, especially in digital tools. The student will acquire skills in dealing with sound, still images and video and will study all the steps of content digitalization. He/she will also acquire the basics of data journalism and finally will be asked to follow and create a full journalist project applied on the creation of a webpage as well as the online tools and social media tools that accompany it.

Initially, the era of audio-visual information is defined by a multitude of tools that are freely available to producers and consumers of information equally: moving and static images on computers, tablets and cellular phones, sound that is transmitted live or from a source that has been stored creates an environment of increased demands for each journalist who wants to keep up with his time. In the new context, the traditional divisions of roles and professions (for example journalist and photographer) have been overcome, content has to be enriched and renewed constantly (even after posting) and the journalist makes his work accessible from many different media, with each of them having its own operating rules. And, most importantly, require special knowledge and skills.

With the use of printed and electronic material, new media and social networking, in the Module offered in the 2nd year of study the following subjects are developed:

1. The era of audiovisual information.
2. Data journalism.
3. The road map of digitization.
4. Integrated journalism project.

The Module focuses on:

• Understanding the need to reconcile different forms of expression to support journalistic research.
• Understanding the importance of data journalism today to find sources in research journalism.
• Training in finding different data sources and handling, evaluating and crossing them
• Managing the data and converting it to journalistic content.
• Understanding the specificity of digital text and using the tools and applications available to improve the quality of a text.
• The approach, both from a business and technical point of view, to the production of content, of creating an integrated journalistic project.